Aktuelles

18.12.2018

HHZ Forscher bei der ICIS 2018

Großer Erfolg für die Forschung am HHZ. Zwei Artikel von Wissenschaftlern der Hochschule Reutlingen wurden bei der renommierten ICIS 2018 vorgestellt.

Die International Conference on Information Systems (ICIS) zählt zu den renommiertesten Konferenzen für Wissenschaftler weltweit. Die 39. Ausgabe dieser Weltkonferenz für Information Systems fand vom 13. bis 16. Dezember 2018 in San Francisco statt. Unweit des Silicon Valley wurden hier neueste Erkenntnisse der globalen Spitzenforschung mit mehr als 1.500 Teilnehmern diskutiert.

Die Hochschule Reutlingen war als einige der wenigen Hochschulen der angewandten Wissenschaften eingeladen - und hier haben es gleich zwei Artikel ins Konferenzprogramm geschafft. Beide Wissenschaftler sind am HHZ engagiert. Prof. Dr. Martin Mocker (ESB) hat eine Fallstudie zur digitalen Transformation bei Philips vorgestellt. Prof. Dr. Alexander Rossmann (INF) präsentierte ein neues Messmodell zur Analyse des digitalen Reifegrads von Unternehmen.

Hier die Abstracts und Links zu beiden Arbeiten:

Prof. Dr. Martin Mocker & Prof. Dr. Jeanne Ross
Digital Transformation at Royal Philips

Abstract: In 2017, Philips’ goal was to use innovation to improve the lives of three billion people a year by 2025. To achieve that, the company was shifting from selling medical products in a transactional manner to providing integrated healthcare solutions based on digital health technology (“HealthTech”). Based on our interviews with 23 executives at Philips, the case examines the two directions of the transformation required by this shift: Externally, Philips worked on transforming how healthcare was conducted. Healthcare professionals would have to change the way they worked and reimbursement schemes needed to change to incentivize payers, providers, and patients in vastly different ways. Internally, Philips needed to redesign how its employees worked. The company componentized its business, introduced digital platforms, and co-created integrated solutions with the various stakeholders of the healthcare industry. In other words: Philips was transforming itself in order to reinvent healthcare in the digital age.

Link zum Artikel

Prof. Dr. Alexander Rossmann
Digital Maturity: Conceptualization and Measurement Model

Abstract: The rise of digital technologies has become an important driver for change in multiple industries. Therefore, firms need to develop digital capabilities to manage the transformation process successfully. Prior research assumes that the development of a specific set of digital capabilities leads to higher digital maturity. However, a measurement framework for digital maturity does not exist in scholarly work. Therefore, this paper develops a conceptualization and measurement model for digital maturity with focus on three research questions: (1) How is the construct of digital maturity conceptually defined? (2) Which capabilities are incorporated in the concept of digital maturity? and (3) How can firms measure digital maturity? The findings indicate that digital maturity incorporates eight capability dimensions dealing with strategy, leadership, business and operating model, people, culture, governance, and technology. Firms can use the developed model to measure their current status quo and to target their strategies along digital transformation.

Link zum Artikel

Die Hochschule Reutlingen und das Herman Hollerith Zentrum gratulieren den beiden Wissenschaftlern zu dieser Auszeichnung der Forschungsergebnisse!