Hochschule Reutlingen

Matthias Gutbrod

Wirtschaftsinformatik und Entrepreneurship

Matthias.Gutbrod@reutlingen-university.de

Nach Vereinbarung (Online & Präsenz)

ESB & Informatik

  • Entrepreneurship / Business Model Generation
  • Softwareentwicklung

Business Model Validation with Experimentation

Validierung von Geschäftsmodellen durch Experimente in einem 
frühen Stadium, um die Chancen für neue Produkte und Services zu 
erhöhen und gleichzeitig das Risiko von Fehlentwicklungen 
systematisch zu reduzieren.

Teaching Lean Startup Principles: An Empirical Study on Assumption PrioritizationTeaching Lean Startup Principles: An Empirical Study on Assumption Prioritization
SiBW 2018 : Software-intensive Business Workshop on Start-ups, Platforms and Ecosystems · Dec 3, 2018

The Business Experiments Navigator (BEN)The Business Experiments Navigator (BEN)
IEEE International Conference on Engineering, Technology and Innovation (ICE/ITMC) · Jun 20, 2018

How Do Software Startups Approach Experimentation? Empirical Results from a Qualitative Interview StudyHow Do Software Startups Approach Experimentation? Empirical Results from a Qualitative Interview Study
Product-Focused Software Process Improvement - Springer · Dec 22, 2017